- Crust lists a total investment of $385,000 to $415,000, including a $45,000 franchise fee.
- An ongoing royalty of 7.5% of gross turnover is payable monthly.
- Crust is owned by Retail Food Group and started in Annandale, Sydney in 2001.
Crust Gourmet Pizza Bar opened in Annandale in 2001 and built its brand on premium toppings and delivery. It is part of Retail Food Group and has more than 125 stores across Australia.
Crust stores sell at a higher price point than budget pizza chains, which affects average order value, food cost and delivery economics.
Crust Pizza franchise at a glance
| Sector | Gourmet pizza, takeaway and delivery |
|---|---|
| Owner | Retail Food Group Limited |
| Founded | 2001, Annandale NSW |
| Network | 125+ stores |
| Total investment | $385,000 to $415,000, including a $45,000 franchise fee |
| Royalty | 7.5% of gross turnover, payable monthly |
| Training | About 4 to 6 weeks of operational, POS and management training |
Figures come from the public sources listed at the end of this guide and can change. Treat them as a starting point and confirm current numbers in the franchise disclosure document.
How the Crust Pizza model works financially
Premium ingredients raise food cost per pizza, but higher prices lift average order value. Delivery is a big part of trade, whether by your own drivers or third-party platforms, and each option has different costs.
Evenings and weekends dominate sales, so rostering and penalty rates make a large difference. Many established Crust operators run more than one store, which spreads management cost.
The numbers to test before you buy a Crust Pizza franchise
- Investment and what the published range includes and excludes.
- Food cost per pizza and promotional discounts.
- Delivery mix: own drivers versus platforms, and commission.
- Labour on evenings and weekends.
- Rent, lease term and options.
- The definition of gross turnover for royalties.
Buying an existing Crust Pizza store
Crust stores are frequently resold, often with reported owner profits. Test whether those profits include a fair wage for every role, reconcile to BAS and bank statements and check the lease term.
How Franchise Co. can help with a Crust Pizza purchase
We work with buyers and owners of franchise businesses across Australia. For a Crust Pizza store we can:
- Review the numbers before you sign. Our business due diligence starts from $2,000 + GST and tests the investment, delivery economics, labour and lease.
- Set up the structure and the books. Entity choice, GST, payroll and a chart of accounts that separates in-store, own delivery and platform sales. See accounting and tax and bookkeeping, BAS and payroll.
- Check your franchise fees. We reconcile royalty to the sales they’re calculated on. See royalties and franchise fees.
- Plan the next store. If a second site is on the cards, we model the cash flow and funding first. See multi-site reporting.
Crust Pizza franchise FAQs
How much does a Crust Pizza franchise cost?
Crust lists a total investment of $385,000 to $415,000, which includes a $45,000 franchise fee.
What royalty does Crust charge?
An ongoing royalty of 7.5% of gross turnover, payable monthly.
Who owns Crust Pizza?
Retail Food Group, which also owns Gloria Jean’s and Donut King.
What training does Crust provide?
New owners receive several weeks of operational, POS and management training.
Franchise Co. is an independent accounting practice. We aren’t affiliated with, endorsed by or connected to Crust Pizza or Retail Food Group. Crust Pizza is a trademark of its owner and is used here only to identify the brand this guide discusses.
Sources and further reading
- SEEK Business: Crust Gourmet Pizza (Retail Food Group)
- SEEK Business: Crust Pizza store listing
- ACCC: Franchise disclosure document
Sources checked November 2026. Franchise costs and fees change. Confirm current figures with the franchisor before acting.
This guide is general information for people considering a franchise in Australia. It doesn’t take your circumstances into account and isn’t personal tax, legal or financial advice.
Talk it through
Every franchise is different. Ask us how this applies to yours.

